This report presents the findings from the Youth Opinion Survey on Cigarette Prices conducted by the General Department of Taxation, Ministry of Economy and Finance and Psychology Department, Royal University of Phnom Penh. The main purpose of the study was to determine the opinion among youth on the affordability of cigarette [and smokeless tobacco and ENDS] prices and their disposition toward higher taxes and prices on these products to protect them from tobacco harm. In this cross-sectional study, 813 respondents were interviewed to answer multiple choice and open-ended questions during March to June 2017. The sample was randomly selected from four Khans and three districts based on urban-rural stratification. The respondent criteria were Cambodia citizen aged of 18-24 years old and living daily in Cambodia. A total of 813 youths were approached for an interview (61.9% male, 38.1% female). A random of 813 youths selected in this survey (62.2% were in Phnom Penh, 37.8% were in Siem Reap). These findings show that overall prevalence of current smoking was 6.0%. The majority of respondents (48.7%) suggested that the prices of cigarette should be from 1.5 USD to 2.5 USD per pack. 90.2% of 813 youth respondents supported that when tobacco tax and cigarette prices increase it will reduce consumption in Cambodia. 98.4% of 813 youth respondents agreed that certain amount of tobacco tax should be dedicated to tobacco control/health promotion activity. Base on retail price, 61.1% proposed that tobacco tax rate should increase up to 40%-50% and 15.5% should be increase up to 25%-35%. Finally, the research findings revealed that 98.4% of respondents were able to understand the health impact from cigarette smoking and 90.2% of them also recommend that government should increase tax of cigarette.

Funding Statement: This project was funded by Southeast Asia Tobacco Control Alliance (SEATCA) and World Health Organization (WHO).